Privacy Policy

Last updated: 19/10/2025

1. Introduction

Ferocity Labs (“we”, “us”, “our”) is committed to protecting your privacy and ensuring you have a clear understanding of how we collect, use and safeguard your personal data. This Privacy Policy outlines how we act as the data controller for your personal information gathered through our website & services.

2. Information We Collect

a) Information you provide to us When you use our website, place an order, subscribe to our newsletter, or contact us, you may provide us with personal data such as your name, email address, billing address, shipping address, phone number, payment information and any other details you submit to us.

b) Information we collect automatically When you visit our website or use our services, we may collect technical and usage information through cookies, server logs and similar technologies. This can include your IP address, device identifier, browser type and version, operating system, referral URL, pages viewed, time/date stamps, and other analytics data.

3. How We Use Your Personal Data

We use the personal information we collect for the following purposes:

To process and fulfil your orders and manage your account.
To communicate with you about your order, customer service requests and updates.
To send you newsletters or marketing materials if you have opted in.
To monitor and improve our website, services, security and performance.
To comply with legal or regulatory obligations, prevent fraud and protect our rights.

4. Disclosure of Your Information

We may share your personal data in the following circumstances:

With payment processing service providers, logistics/shipping providers and other third-party service providers where necessary to fulfil orders or provide our services.
With our staff or contractors who need access to your data to perform their role (e.g., customer support).
To comply with legal obligations, respond to lawful requests by public authorities or protect our rights and the rights of others.
In the event of sale, merger, restructuring or asset transfer, your information may be transferred as part of that transaction (with appropriate protections).

5. International Transfers

Your personal data may be transferred to, stored in or processed in countries outside the United Kingdom or European Economic Area (“EEA”) by our service providers. In such cases, we will ensure adequate safeguards (e.g., Standard Contractual Clauses) are in place to protect your data in line with applicable laws.

6. Data Retention

We will keep your personal data only for as long as necessary to fulfil the purposes for which it was collected, including for the purposes of satisfying any legal, regulatory, tax, accounting or reporting obligations. Once it is no longer required, we will securely delete or anonymise it.

7. Your Rights

Under applicable data-protection law (including GDPR), you may have the following rights:

Right to access your personal data and obtain certain information about how we process it.
Right to require correction or completion of your personal data if it is inaccurate or incomplete.
Right to request deletion of your personal data in certain circumstances.
Right to restrict or object to processing of your personal data.
Right to data portability (where applicable).
Where processing is based on your consent, the right to withdraw consent.
Right to lodge a complaint with a supervisory authority if you believe our processing infringes applicable law.

If you wish to exercise any of these rights, please contact us at the details below.

8. Cookies and Tracking Technologies

We and our third-party service providers use cookies, web beacons, pixels and similar tracking technologies to collect and use browsing and usage data. Cookies help us enable website functionality, remember your preferences, perform analytics, deliver targeted advertising and improve your experience. You may disable cookies by changing your browser settings; however, this may affect your ability to use some features of our website.

9. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. The “Last updated” date at the top will reflect when changes were made. We encourage you to review this page periodically.

10. Contact Us

If you have any questions or concerns about this Privacy Policy or our data-processing practices, you can contact us at: ferocitylabs@gmail.com